CHANGE YOUR STATE
Building a Mobile App for Temperature-Based Wellness: The Strava for Heat and Ice Therapy
Services
UI Design, Development
Tools
Figma, Bubble
Deliverables
Web App, Mobile App
Product Type
Fitness Mobile App
Timeline
2 Months
Introduction
With the growing interest in holistic wellness and fitness, ice baths and saunas have become increasingly popular. Move, a company of wellness and fitness experts, wanted to develop an app that allows users to track their time spent in heat and ice therapy, along with guided audio experiences and personalized breathing exercises.
"All our needs were taken into account, remembered, and acted on."
Charles Oxley
Founder, Move
The Opportunity
Social media is flooded with content of people taking ice baths, but there's a lack of information on proper techniques and potential benefits. The Move team approached Goodspeed to create a user-friendly mobile app that simply allows users to track their exposure time and receive guidance throughout the process.
Design Process
Design is a core aspect of the Move brand. We collaborated with the Move team on user research and design to ensure the final product reflected their existing online presence, physical space, and overall vision.
Researching Similar Apps
At the heart, the Change Your State app offers a basic functionality: tracking activities. We looked at apps like Strava and Zero (from different industries) where users could easily track key actions. Inspired by this research, we created low-fidelity wireframes and a high-level sitemap.
Clean & Intuitive Designs
Move is a gym in Fulham, London, known for its clean and modern aesthetic. It was crucial for the app's design to reflect this style and seamlessly extend their brand identity. We collaborated with the Move team and made continuous revisions until we achieved a design that everyone was proud of.
Development
We built a mobile app available on the App Store and Google Play Store, allowing users to track their exposure time, participate in guided sessions, and ultimately "change their state."
Tracking Exposure Time
We created a feature where users can input all their heat and ice therapy sessions, tracking the duration, type, and temperature. This allows them to easily compare their activity to the recommended times (12 minutes cold and 60 minutes heat per week) to achieve optimal long-term benefits.
Guided Immersions
To maximize the benefits of ice baths and saunas, we implemented audio-guided sessions. Users can listen and control their breathing to influence their state. For example, a "Cold Plunge" session can guide users on breath control, or a series of audio immersions can take users from a stressed state to a calm one through alternating heat and ice exposure.
Push Notifications & Badges
A key aspect of the app is user motivation and creating a habit of regular tracking. To achieve this, we implemented push notifications to congratulate users on reaching their goals and awarded badges for completing sessions.
Wrapping the Bubble Web App
Initially, the Change Your State app was created as a web app on Bubble.io. We used the BDK plugin to convert the app and make it available on the Apple and Play Stores.
