Personalized Shopping Through Smart Configurators
Empower customers to design and personalize products instantly. Automate pricing, discounts, and availability across all sales channels.
Empower customers to design and personalize products instantly. Automate pricing, discounts, and availability across all sales channels.
8 founders booked a call this week
We’ve created products featured in
2x Cheaper
10x Faster
200+ Products Launched
100% 5* reviews on Clutch
Our Services
What We Build
E-commerce configurators that turn personalization into a frictionless, automated buying experience.
E-commerce configurators that turn personalization into a frictionless, automated buying experience.

Manual Configuration Complexity
Retailers often rely on manual processes to configure complex products, leading to frequent errors and inconsistent outputs. These manual workflows are time-consuming, prone to human mistakes, and create bottlenecks across sales and production teams. Existing tools frequently lack the flexibility to handle diverse product variations, causing delays and rework. This inefficiency impacts customer satisfaction and increases operational costs, undermining retailers' ability to scale personalized offerings effectively.

Inventory Waste and Overstock
Without precise product configuration data, retailers struggle with inventory forecasting and management, resulting in excessive overstock or stockouts. Current legacy systems fail to synchronize configuration inputs with supply chain logistics, causing material waste and increased holding costs. This disconnect leads to unsold inventory, markdowns, and environmental impact, challenging retailers to maintain profitability and sustainability simultaneously.

Real-Time Compliance Enforcement
Retail products must adhere to various regional and industry-specific compliance standards. Manual configuration workflows often overlook critical regulatory constraints, exposing retailers to compliance violations and costly penalties. Current tools rarely integrate compliance validation in real-time, forcing teams to conduct tedious post-configuration audits that delay product launches and increase risks.

Unified Configuration Management
Product configuration involves multiple stakeholders including sales, design, supply chain, and marketing. Disconnected tools and siloed data result in miscommunication, duplicated efforts, and slow decision cycles. Legacy configurators lack intuitive interfaces and centralized data models, preventing efficient cross-team collaboration and alignment on product specifications.

AI-Powered Product Acceleration
Traditional product configuration processes delay new product introductions due to manual validation, error correction, and iterative approvals. Retailers using outdated configurators face prolonged build cycles, missing critical market windows and losing competitive advantage. Current solutions do not leverage automation or AI to accelerate workflows, leaving retailers unable to respond swiftly to dynamic customer demands.
Ready to replace chaos with clockwork?
Custom internal tools & lightweight SaaS products
that actually fit your business
How We Automate
How We Automate
We sync real-time inventory, pricing, and promotions to auto-generate SKUs and approvals.
We sync real-time inventory, pricing, and promotions to auto-generate SKUs and approvals.

Automated Product Customization
Before automation, product customization in retail was manual, error-prone, and slow, requiring back-and-forth between sales and engineering. Our product configurator automates complex rules and validations, enabling instant configuration outputs with minimal human intervention. This reduces errors by up to 70% and accelerates the customization process by 50%, allowing sales teams to provide accurate quotes and personalized options in real-time, significantly improving customer experience and operational efficiency.

Inventory Synchronization
Previously, inventory teams struggled to align stock levels with configured product demand, leading to overstock or shortages. The configurator integrates directly with inventory management systems, providing real-time demand forecasts based on product configurations. This automation reduces waste by 30% and optimizes stock replenishment cycles, ensuring the right materials are available exactly when needed, supporting sustainable retail operations and cost savings.

Integrated Compliance Validation
Compliance checks were often manual and after-the-fact, increasing risk exposure. Our solution embeds regulatory rules into the configuration engine, automatically validating every product variant against regional and industry standards during the design phase. This reduces compliance-related delays by 60% and mitigates risk by catching violations early, ensuring products meet all necessary certifications before production and market release.

Cross-Functional Collaboration
Teams previously operated in silos, using disparate tools that hindered communication. The configurator centralizes product data and workflows into a unified platform accessible to sales, design, supply chain, and marketing. This fosters transparency and rapid iteration, cutting coordination time by 40% and enabling faster consensus on product specs, which translates into quicker decision-making and aligned go-to-market strategies.
AI-powered
AI Personalization Engine
AI learns customer preferences and auto-suggests configurations that boost engagement and conversions.
AI learns customer preferences and auto-suggests configurations that boost engagement and conversions.

Intelligent Configuration Recommendations
AI analyzes historical sales and configuration data to suggest optimal product combinations tailored for customer segments. This feature integrates seamlessly within the configurator, reducing decision fatigue and increasing upsell opportunities by 25%, while ensuring configurations stay within business and technical constraints automatically.

Predictive Demand Forecasting
Leveraging machine learning, our configurator predicts demand trends based on configured product variants and external market data. This integration with inventory systems improves stock accuracy by 30%, reduces waste, and aligns supply chain operations proactively with anticipated customer preferences.

Automated Compliance Enforcement
AI continuously updates and enforces compliance rules within product configurations, adapting to changing regulations without manual intervention. This reduces compliance errors by 70% and accelerates approval cycles, providing retailers confidence that all products meet legal and safety standards before production.

Conversational Interface for Configuration
An AI-powered conversational UI guides users through product configuration via natural language, reducing training time and errors. This feature integrates with CRM and sales platforms, increasing configurator adoption rates by 35% and enabling non-technical users to create valid configurations effortlessly.
Success Stories
See How Our Custom Tools Run Real Businesses
See How Our Custom Tools Run Real Businesses
200+ Launches. 5-Star Results. Countless hours saved for teams.
200+ Launches. 5-Star Results. Countless hours saved for teams.
Bellmade
Legacy App Rebuilt
Legacy App Rebuilt
12h/week
Revenue Lift
+20%
A redesigned tool with clean UX saves the founder's time and earns more.
Clean UX Design
Freeholder
Platform Migration
Project Time
8 weeks
Time Saved
10h/week
From spreadsheet chaos to one clean platform. Thanks to a custom tool that was tailor-made for their workflow.
Spreadsheet to Platform
Bunker Ex
Task Automation
Delivery Time
1 Month
Time Saved
10h/week
A custom-built mobile app ended support calls and gave clients real-time status updates.
Mobile App + Real-time Updates
Bellmade
Legacy App Rebuilt
Legacy App Rebuilt
12h/week
Revenue Lift
+20%
A redesigned tool with clean UX saves the founder's time and earns more.
Clean UX Design
Freeholder
Platform Migration
Project Time
8 weeks
Time Saved
10h/week
From spreadsheet chaos to one clean platform. Thanks to a custom tool that was tailor-made for their workflow.
Spreadsheet to Platform
Bunker Ex
Task Automation
Delivery Time
1 Month
Time Saved
10h/week
A custom-built mobile app ended support calls and gave clients real-time status updates.
Mobile App + Real-time Updates
Bellmade
Legacy App Rebuilt
Legacy App Rebuilt
12h/week
Revenue Lift
+20%
A redesigned tool with clean UX saves the founder's time and earns more.
Clean UX Design
Freeholder
Platform Migration
Project Time
8 weeks
Time Saved
10h/week
From spreadsheet chaos to one clean platform. Thanks to a custom tool that was tailor-made for their workflow.
Spreadsheet to Platform
Bunker Ex
Task Automation
Delivery Time
1 Month
Time Saved
10h/week
A custom-built mobile app ended support calls and gave clients real-time status updates.
Mobile App + Real-time Updates
Ready to replace chaos with clockwork?
Ready to replace chaos with clockwork?
Custom internal tools & lightweight SaaS products
that actually fit your business
⚡
Our Process
📦
Three Steps To Success
Think of Goodspeed as your integrated product team. We take care of discovery, design, development and delivery. While you take care of business.
01
Discovery & UX Flow
02
Build & Integrate
03
Delivery & Support
Duration:
1-3 weeks
We don’t start with features. We dig deep into your workflows and goals to design a lean, focused product plan.
Deep dive into your current systems
Prioritized scope: must-haves vs. nice-to-haves
User flows + wireframes that make sense
You leave with clarity, alignment, and a smart plan for what’s next.
⚡
Our Process
📦
Three Steps To Success
Think of Goodspeed as your integrated product team. We take care of discovery, design, development and delivery. While you take care of business.
01
Discovery & UX Flow
02
Build & Integrate
03
Delivery & Support
Duration:
1-3 weeks
We don’t start with features. We dig deep into your workflows and goals to design a lean, focused product plan.
Deep dive into your current systems
Prioritized scope: must-haves vs. nice-to-haves
User flows + wireframes that make sense
You leave with clarity, alignment, and a smart plan for what’s next.
⚡
Our Process
📦
Three Steps To Success
Think of Goodspeed as your integrated product team. We take care of discovery, design, development and delivery. While you take care of business.
01
Discovery & UX Flow
02
Build & Integrate
03
Delivery & Support
Duration:
1-3 weeks
We don’t start with features. We dig deep into your workflows and goals to design a lean, focused product plan.
Deep dive into your current systems
Prioritized scope: must-haves vs. nice-to-haves
User flows + wireframes that make sense
You leave with clarity, alignment, and a smart plan for what’s next.
Delivery Options
Delivery Options
Delivery Options
Choose the delivery mode that fits your compliance workflows.
Choose the delivery mode that fits your compliance workflows.
Web Applications



Web applications offer broad accessibility and centralized updates, ideal for compliance teams requiring consistent access across locations. Choose this mode for complex dashboards and multi-user collaboration.
Mobile Applications



Mobile apps provide on-the-go compliance management, enabling field agents and auditors to capture evidence and approve workflows in real-time. Best suited for distributed teams requiring offline capabilities.
Progressive Web Apps (PWAs)



PWAs combine the reach of web apps with native app features like offline use and push notifications. Ideal for organizations seeking lightweight deployments without app store dependencies.
Ongoing Support
Your Product Team, On Demand
Your Product Team, On Demand
We handle the product. You focus on growth.
We handle the product. You focus on growth.
Feature Updates & Bug Fixes
Continuous improvements and rapid issue resolution to keep your tool running smoothly
Prioritized Roadmap Sessions
Strategic planning sessions to align your product roadmap with business goals
Dedicated Designer + Developer
Your own expert team members who know your product inside and out
Slack + ClickUp Updates
Real-time communication and project tracking integrated into your workflow
“
"Felt like part of our team."

Robert Lo Blue
CEO, Freeholder
Loved by Entrepreneurs. Loved by Enterprises.
Businesses of all sizes trust Goodspeed to launch and grow their product
"Goodspeed listened to my needs and worked hard to get it done. They were fast and very helpful."
Kim Westerlund
CEO, The Branding Table
5.0
"They understood the problem I was trying to solve with my app."
Robert Lo Bue
CEO, Oxmore
5.0
"They work quickly and flexibly on a very tight timeline."
Erik Muckenschnabel
Product Lead, IT Services Startup
5.0
"Goodspeed is highly dedicated to providing the best experience possible for us."
Vincent Moser
Venture Developer, FoundersLane
5.0
"They're driven and experienced individuals who manage their team of remote engineers very effectively."
Charles Oxley
Director, Move
5.0
"It was great to see how fast they were able to ramp up our project and understand what we were trying to build."
Michael Kawas
Founder & CEO, GameU
5.0
"It was the best project management service I've experienced working with third-party developers or agencies."
Alex Rainey
Founder, My AskAI
5.0
"Their speed and ability to produce what was needed through no code was impressive."
Eric Spector
Owner, Bellmade
5.0
"Goodspeed is very responsive, and they try their best to put themselves in the shoes of their clients."
Yassine Larbi
Founder, Stratverse
5.0
Loved by Entrepreneurs. Loved by Enterprises.
Businesses of all sizes trust Goodspeed to launch and grow their product
"Goodspeed listened to my needs and worked hard to get it done. They were fast and very helpful."
Kim Westerlund
CEO, The Branding Table
5.0
"They understood the problem I was trying to solve with my app."
Robert Lo Bue
CEO, Oxmore
5.0
"They work quickly and flexibly on a very tight timeline."
Erik Muckenschnabel
Product Lead, IT Services Startup
5.0
"Goodspeed is highly dedicated to providing the best experience possible for us."
Vincent Moser
Venture Developer, FoundersLane
5.0
"They're driven and experienced individuals who manage their team of remote engineers very effectively."
Charles Oxley
Director, Move
5.0
"It was great to see how fast they were able to ramp up our project and understand what we were trying to build."
Michael Kawas
Founder & CEO, GameU
5.0
"It was the best project management service I've experienced working with third-party developers or agencies."
Alex Rainey
Founder, My AskAI
5.0
"Their speed and ability to produce what was needed through no code was impressive."
Eric Spector
Owner, Bellmade
5.0
"Goodspeed is very responsive, and they try their best to put themselves in the shoes of their clients."
Yassine Larbi
Founder, Stratverse
5.0
Loved by Entrepreneurs. Loved by Enterprises.
Businesses of all sizes trust Goodspeed to launch and grow their product
"Goodspeed listened to my needs and worked hard to get it done. They were fast and very helpful."
Kim Westerlund
CEO, The Branding Table
5.0
"They understood the problem I was trying to solve with my app."
Robert Lo Bue
CEO, Oxmore
5.0
"They work quickly and flexibly on a very tight timeline."
Erik Muckenschnabel
Product Lead, IT Services Startup
5.0
"Goodspeed is highly dedicated to providing the best experience possible for us."
Vincent Moser
Venture Developer, FoundersLane
5.0
"They're driven and experienced individuals who manage their team of remote engineers very effectively."
Charles Oxley
Director, Move
5.0
"Goodspeed is very responsive, and they try their best to put themselves in the shoes of their clients."
Yassine Larbi
Founder, Stratverse
5.0
"Their speed and ability to produce what was needed through no code was impressive."
Eric Spector
Owner, Bellmade
5.0
"It was the best project management service I've experienced working with third-party developers or agencies."
Alex Rainey
Founder, My AskAI
5.0
"It was great to see how fast they were able to ramp up our project and understand what we were trying to build."
Michael Kawas
Founder & CEO, GameU
5.0
Frequently Asked Questions
Frequently Asked Questions
Got any questions?
Got any questions?
Our dev team is swamped. Can you build and maintain a retail app without us needing to dedicate internal engineers?
Absolutely. We specialize in end-to-end delivery, from discovery and design through development and ongoing support. Our process is designed to minimize your internal bandwidth requirements. We handle the technical heavy lifting while keeping you in the loop with clear updates and strategic input, so you retain ownership and control without burning out your team.
How quickly can we expect a minimum viable product (MVP) for a client-facing retail app?
Depending on complexity, we typically deliver an MVP within 8-12 weeks. Since speed is a priority for retail teams, we focus on core features that solve your biggest pain points first, ensuring you can start testing and iterating quickly. We also emphasize clean UX and performance so your customers get a smooth experience right away.
We want to replace multiple legacy SaaS tools with one app. How do you approach consolidating features without losing functionality?
We begin by mapping out your current workflows and pain points across all tools. From there, we prioritize features that deliver the most value and can be streamlined. Our goal is to simplify and unify your processes, removing redundant steps while preserving or enhancing critical functionality. This way, you end up with a faster, clearer, and more maintainable system.
Can you build a mobile app for our retail team to use on the floor, or do you only do web apps?
We build both web apps and native mobile apps tailored for retail teams, including progressive web apps (PWAs) that work offline and on any device. While we don’t do hybrid or cloud-based SaaS platforms, our mobile solutions are designed to provide speed, reliability, and an intuitive UX for in-store use.
How do you ensure we’re not locked into your platform or tech stack long-term?
We prioritize clean, well-documented code and use widely adopted technologies. At project completion, you receive full ownership of the source code and documentation. We also avoid proprietary dependencies that could trap you. This approach gives you freedom to maintain, scale, or pivot your app independently if you choose.
What kind of ongoing support or updates do you offer after launch?
We offer flexible support plans tailored to your needs—ranging from regular maintenance and performance monitoring to feature enhancements and scaling support. Since retail environments evolve fast, we stay ready to help you iterate quickly and keep your app aligned with your business goals.
How do you handle data security and compliance for retail apps that handle customer and inventory information?
Security is baked into our development process. We implement best practices like encrypted data storage, secure authentication, and role-based access controls. We also help you comply with relevant regulations such as PCI DSS for payment data or GDPR for customer privacy, ensuring your app is safe and trustworthy.
Can your apps integrate with our existing POS, inventory, or CRM systems?
Yes, integration is a core part of our service. We connect your custom app to existing retail systems via APIs or custom connectors, enabling seamless data flow and reducing manual entry. This integration helps unify your operations and provides a single source of truth for your team.
What’s your process for incorporating our strategic input during development?
We collaborate closely from day one through workshops, regular check-ins, and demo sessions. Your feedback shapes feature prioritization and UX decisions. This partnership ensures the final product aligns with your vision and operational realities, giving you full ownership of the direction and outcomes.
How do you manage scalability as our retail business grows or adds new locations?
We design apps with scalability in mind, using modular architecture and cloud-friendly infrastructure. Whether you’re adding locations, users, or new features, the app can grow without major rewrites. We also monitor performance and help plan upgrades proactively to keep your system smooth and responsive.
Get in touch
Ready to Build Smarter?
Explore how we can turn your idea into a scalable product fast with low-code, AI, and a battle-tested process.
Don't need a call? Email harish@goodspeed.studio
We’ve created products featured in
Get in touch
Ready to Build Smarter?
Explore how we can turn your idea into a scalable product fast with low-code, AI, and a battle-tested process.
Don't need a call? Email harish@goodspeed.studio
We’ve created products featured in
Get in touch
Ready to Build Smarter?
Explore how we can turn your idea into a scalable product fast with low-code, AI, and a battle-tested process.
Don't need a call? Email harish@goodspeed.studio
We’ve created products featured in